Various Projects - Seclore Inc, Marketing Graphic Designer
In early 2025, Seclore Inc had a major re-brand, and I was the sole designer to bring a majority of their collateral up-to-date with the new brand. Items included but weren’t limited to; social posts, whitepapers, banners and net-new designs for trade-show booths.
For the below booth banner, “Harmless Breach”, I was tasked with updating Seclore’s Data Centric Security graphic to better visually represent how their unique security system works. The graphic was then used for various marketing materials both in printed and digital formats.
SE Pro Booklet - Highspot, Sr Visual Designer
SE Pro (Sales Enablement Pro) was an extension of Highspot, and needed a booklet created based on their spec doc with many data findings, and how SE Pro could benefit the reader. Many design projects at Highspot were assigned a single designer, to develop an idea, execute the design, and present it to the marketing team. I was in charge of this particular project; turning the spec doc into a visually stunning booklet, that totaled 64 pages, and was provided to guests at an upcoming conference.
I had full design freedom since SE Pro was such a new brand, I really played off of the angle of the logo mark, pushing some layouts in an angular fashion, or cropping imagery at the same angle. Using the brand’s colors was one of my favorite parts, as blue is my favorite color. The only request I had to keep in mind was creating as many different layouts for each page as possible. In the end, there were only a few duplicate layouts, and 10 different visual chart + graph styles.
Barefoot Wit Logo Redesign - The Ram, Graphic Designer
The Ram was wanting to redesign their existing Barefoot Wit logo, moving away from the art nouveaux-style, and drawing design inspiration from the 1966 movie poster, Endless Summer, but keeping the female figure to call back to the original logo and adding a paddleboard to make it feel more Pacific Northwest.
This was a really fun design direction, and I started by hand-drawing the woman. Once I got the proportions right, I scanned the drawing into the computer and traced it in Illustrator, added the stippled shading effects and painted background in Photoshop, then added the text logo that was created by the previous designer. Overall, we wanted the logo to reference the Endless summer poster, but also stand on it’s own with a more organic, painted style.
New logo
Old logo
Coaster design for summer series
Poster Inspiration
Instagram Stories - Highspot, Sr Visual Designer
One of my last projects as a visual designer before I moved into the product design space, I created a collection of social media imagery, including Instagram Stories. A series to click through, they needed to capture the reader’s attention to keep reading, maintain the integrity of the data, and be visually interesting, a simple request.
Highspot’s brand is clean and simple, without overwhelming the consumer. I didn’t want each screen to be static with all of the information already provided, so I broke some of the data up so it would appear through each click; one collection appears as a texting conversation. Ideally, we wanted the reader to eventually click on the Forrester link, pictured below.
Annual Fall Special Menu “Burgerama” - The Ram, Graphic Designer
Every year, The Ram created a limited-time menu all around fun and different burgers and sandwiches. During my time at The Ram, I created all seasonal menus and bar menus for their restaurants. On top of designing the menu, I was also given the privilege to fly to Boise with our Lead Chef to watch the styling process and help direct the photos. When some photos had to be re-shot or done in house, I took the shots myself. I tried to touch the photos as minimally as possible in Photoshop, added them to the menu, and sent the order off to the printer. This was always my favorite menu to design for every year because of the additional creativity I was given.
